Thirukkural verse (in Tamil script)
அன்பிற்கும் உண்டோ அடைக்குந்தாழ் ஆர்வலர்
புன்கணீர் பூசல் தரும்
Transliteration:
Anbirkkum undo adaikkum thaazh aarvalar
Punkaneer poosal tharum English translation: Is there a lock for love? The tears of the affectionate are the revelation (of their love). Startup application: While this Thirukkural is about love and emotions, we can interpret it metaphorically in a business context:
Punkaneer poosal tharum English translation: Is there a lock for love? The tears of the affectionate are the revelation (of their love). Startup application: While this Thirukkural is about love and emotions, we can interpret it metaphorically in a business context:
- Transparency: Suggests that true passion and commitment in business can’t be hidden or faked. It will naturally show through actions and results.
- Authentic leadership: Encourages leaders to be genuine in their commitment to the company’s mission and values, as it will be evident to others.
- Customer loyalty: Implies that sincere care for customers will naturally result in strong customer relationships and loyalty.
- Employee engagement: Indicates that genuine care for employees will be reflected in their dedication and performance.
- Brand authenticity: Suggests that a brand’s true values and commitments will be evident through its actions, not just its marketing.